about light the hoan
A Milwaukee Icon
Passion, Dedication, and a Deep Love of Milwaukee
We’re a collective of local business and civic leaders who have joined forces to illuminate the Daniel Hoan Memorial Bridge.
Light The Hoan is a symbol of pride and unity for the city of Milwaukee, Wisconsin.
light the hoan Initiatives
Bridging the Community Together
Built an intern challenge that brings together 500+ interns from 16+ WI based companies to compete by showcasing their ideas for how to automate the bridge lights.
Creating Awareness
Raised the profile of hundreds of nonprofit organizations, showing their colors and sharing their stories.
Providing Unique Experiences
Launched Code the Hoan, a program that trains kids of all abilities in STEAM and many more!
Meet the team
Erika Smith
EXECUTIVE DIRECTOR AT LIGHT THE HOAN
Michael Hostad
BOARD PRESIDENT; Executive VP of Social Innovation at fork farms
Ian Abston
BOARD VICE PRESIDENT; PRESIDENT OF THE HOAN GROUP & FOUNDER OF FORWARD 48
lori Richards
BOARD TREASURER; PRESIDENT AT MUELLER COMMUNICATIONS
Greg Marshall
BOARD SECRETARY; CHIEF STORYTELLER AT CI DESIGN, INC.
Jhawn Newman
BOARD DIRECTOR; VP OF SYSTEM CENTERS AT SIGNIFY